The Greatest Story Creative® Blog
Simplified, actionable branding and business advice
Looking to get clear on how to talk about what you do, or find better, less stressful ways to grow and market your business? Read (and listen!) on for practical branding advice for consultants and coaches from our founder, Annie Franceschi
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How to Write an Elevator Pitch For Your Business: My Brand CHIPS™ Formula
Frozen trying explain what you do as a coach or consultant? Learn my Brand CHIPS™ Formula to craft an elevator pitch that gets clients—without confusion. Listen now!
The 5 Building Blocks You Need to Use In Your 30-Second Introduction
Stuck on what belongs in your elevator pitch? Here are the 5 key elements that belong in your 30-second introduction as an entrepreneur or small business owner.
When You Network, Stop Trying To Tell The Whole Story
Relax - you don't have to tell your whole story for people to care about your business. Here's what you DO need to say and what you need to let go of when you're networking.
How to Talk About What You Do Series: Why You Need to Ditch Creative Job Titles
Are you creating confusion when you talk about your business? In our new 4-part series, discover how to talk about what you do as an entrepreneur - and why a creative job title or creative business description could be hurting you.