
The Greatest Story Creative® Blog
Simplified, actionable branding and business advice
Looking to get clear on how to talk about what you do, or find better, less stressful ways to grow and market your business? Read (and listen!) on for practical branding advice for consultants and coaches from our founder, Annie Franceschi
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How My Fun-First, Sustainable Business Mindset Tripled My Revenue
Want a business that fits your life? I share how putting FUN first, and building systems that support it like "No Meeting Mondays" and Batch December, has changed everything.
How to Turn Brain Pickers Into Clients (Without Guilt)
I share my guilt-free strategy to turn brain pickers into paying clients—without feeling salesy or saying no. Learn how to protect your time and still serve with authenticity.
Stay Top of Mind: 15-Min Marketing Moves for Busy Coaches & Consultants
Busy? Booked? Stay visible with these low-effort, high-impact marketing moves you can make in 15 minutes or less this week!
How I Picked the “Wrong” Marketing Strategy But Still Grew
Overthinking your next marketing move? I share what happened when I chose a “wrong” strategy—and why it still helped me grow. Discover the mindset shift that can move your business forward with more clarity and less pressure.
Clear Brand Messaging: The Key to Scaling Without Constant Rewriting
Constantly rewriting your website, social posts, and more? I reveal the missing step most service pros skip when scaling: clear brand messaging. Learn how to stop second guessing your story and grow with confidence.
Authentic Referral Program Ideas for Coaches Who Hate Feeling Salesy
Curious about starting a referral program, but don't want to be sleazy? I share authentic referral program ideas for coaches and consultants who want to boost client referrals, stay true to their values, and ditch the salesy feeling - straight from my own simplified system!
Referrals Made Easy: Get Better Intros Fast With My Free Intro Generator
Want better referrals faster? Try my NEW, FREE Referral Intro Generator! Instantly create a done-for-you paragraph that'll connect you to more clients and opportunities than ever before
How to Streamline Business Systems With a $4 Shortcut (TextExpander)
I share how I save 5+ hours a week using a $4 tool to streamline client communication, emails, marketing, and more. Discover my go-to productivity system for scaling with ease—TextExpander!
The 3 Questions Every Effective Marketing Strategy Should Answer
Constant marketing, mixed results? Stop what you’re doing now! Discover my 3 clarity questions and how they can turn your endless efforts into effective marketing strategies for your coaching or consulting practice.
5 Smart Website Tips to Turn Visitors into Clients
Discover 5 smart, quick website tips for coaches and consultants to help turn more site visitors into paying clients—without redesigning or spending more. Which of these tweaks will you try now?
Simplify Marketing With My “One Client” Value Ladder for Coaches & Consultants
Too many offers, too much marketing? Discover how the "One Client" Value Ladder helps coaches & consultants simplify their offers, attract dream clients, and grow a thriving business—without endless content creation. 🎧 Listen now!
How to Sell Without Sleaze: Authentic Sales Tips for Coaches & Consultants
Struggling to sell your services without feeling pushy? Learn how to sell without sleaze using authentic, confidence-boosting sales tips for coaches and consultants
3 Steps to a Signature Offer: How to Package Your Expertise as a Coach or Consultant
Want to attract high-value clients and scale your business? Learn my 3 steps to create a Signature Offer and package your expertise as a coach or consultant.
Stuck in Custom Work? How Packaging Your Services Can Set You Free
Too many clients, too little time? Learn how trading custom work for packaging your services could help you scale, attract better clients, and boost profitability—without burning out.
Forget Standing Out, Do This to Get More Referrals
Trying to stand out might be hurting your referrals. I share a surprising strategy that makes you the go-to referral in your industry—without overcomplicating your message. Read more!
How to Write an Elevator Pitch For Your Business: My Brand CHIPS™ Formula
Frozen trying explain what you do as a coach or consultant? Learn my Brand CHIPS™ Formula to craft an elevator pitch that gets clients—without confusion. Listen now!
DIY vs. Hire An Expert For Your Business? How to Make The Right Call Every Time
Struggling to grow your business? Learn how to spot behavior bottlenecks and decide when to DIY vs. hire an expert for smarter investments. Listen now!
How to Find Your Niche Without Rebranding
Curious to test a niche but afraid to rebrand on a hunch? Learn how to create a niche offer that attracts ideal clients—without risking your brand identity. Listen now!
Marketing Without Social Media: 3 Alternate Ways I Attract Premium Clients as a Consultant
Feeling stuck with social media burnout? Learn proven strategies from my bestselling book, Establish Yourself, to grow your business sustainably without living online.
3 Simple Steps Real Coaches Use to Grow Without Burnout
Is business growth without burnout possible? Discover 3 surprising truths from real, hustle-free coaches and consultants! In this new episode, learn how I run my six-figure service business without burnout.