The Greatest Story Creative® Blog

Simplified, actionable branding and business advice

Looking to get clear on how to talk about what you do, or find better, less stressful ways to grow and market your business? Read (and listen!) on for practical branding advice for consultants and coaches from our founder, Annie Franceschi

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Podcast Annie Franceschi Podcast Annie Franceschi

The Blue Ocean Messaging Mistake: A Clever Trap That Keeps Great Clients Away (Clarity Before Creativity Series)

Think you need fresh, never-heard-before words to attract great clients? Annie breaks down the Blue Ocean messaging trap that makes smart experts sound “unique”… and accidentally disappear. Learn how to use simple client-language (without sounding fluffy) so your message is easier to find, trust, and say yes to.

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