If you think back on your life, I bet you'll find a "mirror" or two. A "mirror" is someone who sees something important in you that you might never have seen on your own.

During my naming research and recommendation process, one major step I always take for clients is determining whether a name can pass something I've coined - "the easy test."

We all give advice to other people. We've been on both sides of this equation. Today, here are two examples of the range of unsolicited advice I get, how I dealt with them, and what I learned.

We all find ourselves here, especially when we think about how we market ourselves or our businesses, network, or try to create new things. The most important place to start any good thing is by being yourself.

Referrals and opportunities are more important than ever to your success, and they rely on healthy relationships to happen. Today, I'm going to share 3 strategies you can use to strengthen your relationships and the community of your network.

We put intense pressure on ourselves and our businesses to be everywhere and everything to everyone. If you're a business owner, you've probably carried all kinds of guilt.

If you're like me, you may have searched high and low with productive ways to take notes for client meetings, ideas, and more. I'd like to introduce you to an easy system that I've really enjoyed for note-taking. All that it requires is a notebook and a pen.

I know I always shied away from the exercise of defining an "ideal client." I'd like to share with you some alternative ways to define your ideal clients that have worked well for me.

I read so many books in the process of starting my business and developing the idea for it. Along the way, I discovered several unique / non-traditional picks that have proven to be essential to my business success over the past several years.

After trying a lot of things, I've found 3 strategies that have transformed my business and personal life. Here they are in case they might help you too.

After giving up my corporate job at Disney and starting my own business several years ago, I've learned that there's so much more to it than that.

Whether you do or you don't, the world belongs to you if you do. Just ask Lin-Manuel Miranda.

When you're just starting out, you're filled with inspiration and passion. You're soaking up the business world like a sponge. When you're just starting out, you're filled with inspiration and passion. You're soaking up the business world like a sponge.

It's okay to feel like you suck sometimes. This as much a letter to you as it is to me - and it's something we should all talk about more.

It's likely we all know someone we'd describe as "difficult" to work with. I want you to get that person (or people) in mind, because we're going to talk about them. And I'm going to talk about the value that they give us - even if we never find a way to move past our differences.

Do you know if you're making "brand deposits" or "brand withdrawals?" This is going to be about understanding your brand (your reputation) and powerful ways to improve it if you're missing the mark.

Most of us understand that saying "thank you" is important. And we say it when someone gives us a gift, or does us a favor. But how often do we say "thank you" when it's not expected?

I value and use my experience in Corporate America and the entertainment industry every single day in my business - it has without a doubt made me a better entrepreneur.

Did you know being a better listener can also make you a better salesperson? Here's three ways listening can become your new, greatest business skill.

Did you know that every day, you get at least one free and powerful opportunity to make your dream happen? You're running into someone, somewhere and this chance is there, waiting for you to seize it. You may be looking right past it and it's likely you're completely underestimating it.

Read more to discover what I'm talking about.