The Greatest Story Creative® Blog
Simplified, actionable branding and business advice
Looking to get clear on how to talk about what you do, or find better, less stressful ways to grow and market your business? Read (and listen!) on for practical branding advice for consultants and coaches from our founder, Annie Franceschi
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Forget Standing Out, Do This to Get More Referrals
Trying to stand out might be hurting your referrals. I share a surprising strategy that makes you the go-to referral in your industry—without overcomplicating your message. Read more!
How to Write an Elevator Pitch For Your Business: My Brand CHIPS™ Formula
Frozen trying explain what you do as a coach or consultant? Learn my Brand CHIPS™ Formula to craft an elevator pitch that gets clients—without confusion. Listen now!
DIY vs. Hire An Expert For Your Business? How to Make The Right Call Every Time
Struggling to grow your business? Learn how to spot behavior bottlenecks and decide when to DIY vs. hire an expert for smarter investments. Listen now!
How to Find Your Niche Without Rebranding
Curious to test a niche but afraid to rebrand on a hunch? Learn how to create a niche offer that attracts ideal clients—without risking your brand identity. Listen now!
Marketing Without Social Media: 3 Alternate Ways I Attract Premium Clients as a Consultant
Feeling stuck with social media burnout? Learn proven strategies from my bestselling book, Establish Yourself, to grow your business sustainably without living online.
3 Simple Steps Real Coaches Use to Grow Without Burnout
Is business growth without burnout possible? Discover 3 surprising truths from real, hustle-free coaches and consultants! In this new episode, learn how I run my six-figure service business without burnout.
Time-Saving Membership Strategies to Scale Your Service Business
Want a membership that works for your life? I share 5 key strategies that helped me build a low-lift, profitable membership in just 46 hours last year. Listen now!
Should You Write a Book to Grow Your Business?
Thinking about writing a book to grow your business? I’m sharing the truth about what it takes, the real payoff, and how my book changed everything.
Consulting Business Growth Lessons From My Disney Career
As a former Disney storyteller, Annie reveals how Disney's magical approach can transform your business. Drawing from her time at Walt Disney Studios, she shares how she built a thriving consulting practice working just 30 hours weekly. Discover how 3 powerful Disney lessons can help you create a business you truly love.
How To Sell Confidently Without Sales Pages: My Quick 1-Pager Strategy
Struggling to sell your coaching offers without a sales page? In this podcast episode, I share my $600K Offer One-Pager strategy that simplifies selling with confidence and gets results. Listen now!
The Ultimate Brand Clarity Podcast for Coaches & Consultants
Discover how the Establish Yourself® Podcast helps coaches and consultants achieve next-level success with clear branding, confident offers, and streamlined systems. Listen to the trailer now!