The Greatest Story Creative® Blog
Simplified, actionable branding and business advice
Looking to get clear on how to talk about what you do, or find better, less stressful ways to grow and market your business? Read (and listen!) on for practical branding advice for consultants and coaches from our founder, Annie Franceschi
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Discovery Calls Without a Script: The One Question That Builds Real Trust
Hunting for the perfect discovery call script? You may not need one! Discover the one overlooked question that helps potential clients feel heard, builds real trust, and keeps consults from turning into awkward sales performances. Listen to make your next discovery call feel more natural, focused, and effective.
Stuck in Custom Work? How Packaging Your Services Can Set You Free
Too many clients, too little time? Learn how trading custom work for packaging your services could help you scale, attract better clients, and boost profitability—without burning out.
The One Pager Strategy: Package What You Do Without a Sales Page
Struggling to package your coaching or consulting without a fancy sales page? In this podcast episode, I share my $750K Offer One-Pager strategy that simplifies selling with confidence and gets results. Listen now!
The Feel-Good Discovery Call: Book Clients Without Sleaze, Scripts, or Overgiving
Dread free consultations because you give too much away? Try The Feel-Good Discovery Call—my time-tested approach to book clients without scripts, pressure, or overgiving. You’ll learn the simple structure that turns free conversations into confident yeses, and how to show up neutral, clear, and in control every time you meet a potential client.
Landing Clients Without Proposals: How Lauren Booked 4+ Clients On the Spot
Want to stop writing time-consuming proposals? See how Lauren booked 4+ clients and $30K+ with one clear offer—zero proposals needed.