Did you know client testimonials can teach you a ton about your business, how to grow it, and what to do next? Here's our best practices for using client interviews to transform your business.

I'd never heard that entrepreneurship was a male-driven field -- and the crazy thing is, the majority of business owners I know are women. Here are some of them and the incredible things they do in North Carolina and beyond...

Are you leaving room for the unexpected in your business? Here's what a womens' running shoe can teach us all about the power of being open to new ideas and recommendations on the work we do.

Does your website invite your ideal clients and customers? And is it telling them what to do next? Find out in this week's exercise for improving your website!

Considering getting professional photography or videography for your business? Here are our 5 best practices for making the most of your investment!

Did you know your business needs more than 1 logo to be set up for success? We're talking logo variations and our favorite best practices for them - including our client checklist for every type we create! Read on.

Stuck on finding the right words to say when you write new posts or articles for your business? Try one of my favorite exercises to make this small business task a whole lot easier! Read on for more.

What's a tagline and how can you make yours tempting to prospective clients and customers? Read on for one of our favorite tagline best practices for small businesses.

Does your logo relate to what you do? Here's why this is the question to be asking when evaluating or creating a logo for your small business.

I'm sharing a favorite best practice for naming (or renaming) your small business in this story. Don't miss this new exercise to test the strength of your name idea.

In this last update on our business project "Batch December" - watch me sing and countdown the crazy things we accomplished by taking a month off to focus on internal development.

Could a few simple goals really change your business? Go behind-the-scenes with me to see how 4, two-word goals inspired my best year in business EVER.

Could a few simple goals really change your business? Go behind-the-scenes with me to see how 4, two-word goals inspired my best year in business EVER.

As we embark on taking a full month for business development, discover our best practices for doing your own "batch experiment" to transform your small business in this video post.

Should I send a client gift, a thank you note, a Christmas card? Here are our best practices for showing gratitude and giving thanks in your business, along with some inspiring ideas from some of our favorite entrepreneurs!

Three little letters make for a very powerful concept. Here are 3 creative ways we employ "yes" at Greatest Story, and how you can put "yes" to work for you in your life, business, or career.

Here at Greatest Story, we're about to embark on an unprecedented adventure. We're going to take an entire month away from client work to do business planning. Why are we doing this? What are we hoping to accomplish? And will we fail big or succeed "bigly"? Only one way to find out - read more below.

Google Voice can transform your phone AND your business. Here are 9 creative ways you can use this free app to grow your business or your side hustle right now.

To celebrate 3 years of Greatest Story, I partnered with Spoonflower Custom Fabrics to create something very special to commemorate the business anniversary. Hit read more to get the details.

If you hate the question "What's your greatest weakness?" this post is for you. Learn more about why your strengths are where your focus should be.