Should I name my consulting practice after myself? Discover what a mission-led name can do for you in this client story of branding for a consultant.

It's finding ideal clients, not all the clients. In this video, discover why your business isn't for everyone (and why that's a great thing!)

If you have two different audiences, or services, can you brand everything under 1 name? Here are 4 things to consider first.

As our work for LeadingUp Consulting brings to life, branding has a way of helping you attract and work with more ideal clients by showcasing your value.

So what exactly is branding and how do you get started with branding a small business? Learn more in this free video episode.

How can you be brand consistent when you're so early that you don't have a logo? Read on for 3 ways to get started.

The more you know about your favorite clients, the better your marketing can be.

Enjoy this free template to help you figure out what worked, what didn't and where to focus your marketing efforts in the year ahead.

Dress on-brand and more clever ways to make your business more memorable and recognizable, online and offline.

How to write your way to better, more memorable marketing, including a free email course on how to write an elevator pitch!

Consistency is key and here are 8 visual ways to make your business more consistent (and more memorable) to ideal clients and customers.

Here's why spending a bit of money on a person or an app can mean more profit, more sanity, and more business success.

Process can mean profit. How to document, optimize, and create systems that make your small business more profitable.

Knowing how you spend your time can mean money in the bank for your small business. Here's how.

Keep more of the money you earn and discover my secrets to small business profitability in this month-long blog series.

Not sure what to say at BNI? Here's how to finally write a clear 30-second introduction for you and your business.

Stuck on what belongs in your elevator pitch? Here are the 5 key elements that belong in your 30-second introduction as an entrepreneur or small business owner.

Relax - you don't have to tell your whole story for people to care about your business. Here's what you DO need to say and what you need to let go of when you're networking.

Are you creating confusion when you talk about your business? In our new 4-part series, discover how to talk about what you do as an entrepreneur - and why a creative job title or creative business description could be hurting you.

Featuring my episode of the "Business of Story" podcast with Park Howell, discover why it's important to give yourself a shot to make things happen in your life and business.