The Key to Marketing Yourself Consistently Without Losing Your Mind: Consistency Containers
Establish Yourself® Podcast | Episode 28
What if the key to consistent marketing was doing more of what you enjoy?
If you’ve ever felt like marketing yourself means pushing a boulder uphill every day, you’re not alone. So many smart, seasoned business owners think they’re “bad at consistency”—but the truth is, they just don’t have a system that works for them.
In this episode of the Establish Yourself® podcast, I’m sharing the real reason I’ve been able to show up consistently for years (even though consistency is my weakest strength of all 34). This is called a Consistency Container, and the approach ahs helped me—and my clients—stay visible without endless burnout or busywork.
Consistency Isn’t About Willpower—It’s About Fit
If you’ve tried posting every day, launching a newsletter, or sticking to a content calendar and still struggled, the problem isn’t you. It’s that your marketing rhythm doesn’t match your strengths.
You might be a great speaker stuck in writing mode.
Or a brilliant thinker trapped in the perfection loop.
Or maybe you’ve just never found a system that felt easy enough to keep going.
That’s what this episode is about: creating a content rhythm that fits your life, your brain, and your favorite clients.
Find Your Marketing Sweet Spot
In this episode, I’ll guide you through how to build your own Consistency Container—a smart, structured system that helps you share value in a way you actually enjoy (and can stick with).
You’ll learn how to:
✅ Pick the right kind of content for your voice and audience
✅ Set up simple systems to stay visible without starting from scratch
✅ Turn one container into a full marketing engine
✅ Repurpose content without it feeling repetitive
✅ Create consistency without burnout, dread, or daily pressure
Here’s the magic: when your system fits you, showing up gets easier—and better clients start to notice.
🎧 Tune in now to discover how to make consistency your superpower (even if it’s your biggest weakness, like me)
This is Part 3 of our 4-part “Greatness, Not Perfection” series👇
Take your business to new levels of fun, profit, and consistency!
Join me for Business Boost Read-Along with the Author soon!👇
🎧 Listen to full “Greatness, Not Perfection” Series
Clients mentioned in this episode:
Jami Yazdani (Yazdani Consulting & Facilitation) – LinkedIn Lives on Project Management for Nonprofit Orgs and Companies
Valerie Ehrlich (Mission Bloom) – Substack on AI & Leadership for Nonprofit Leaders and Consultants
Wendy Gates Corbett – “The Spark” Monthly Newsletter on Belonging